Landing Page Examples
Another Monday Morning Website Tip by Marcus Rangel
Landing page examples and why they work.
Have you ever thought about the traffic flow of a visitor comes your website from an online, print, or media ad? Now imagine you are the visitor going to your website from an ad – what’s the action you would want yourself to take when you land on your website?
What if you could dial in a specific call to action for that ad?
That’s where a landing page can come in for your marketing.
I’m not saying replace your website with a landing page, but think about using a landing page to direct your “paid” traffic to in addition to having a website.
Here’s my top 5 reasons why landing pages work so well
- It forces you to have one call to action
- You have an official “funnel” entry point to direct prospects to, paid or unpaid.
- You can clearly see with your analytic data if that call to action is the right one
- You can direct paid traffic to a one-stop site for your magazine ads, billboards, google/fb ads, podcasts, radio or tv shows, etc…
- It’s much easier to get to the point with your content
Here’s three landing page examples of landing pages that I’ve done recently to check out!
About Marcus Rangel
I've been working with small businesses owners to craft not only beautiful custom websites, but clear, clever and concise messages to reach their prospects since 2005.
I officially hung up my "corporate cleats" to be an entrepreneur and small business owner in the summer of 2020. IMC, which started as a side hustle early in the mornings before the sun was even up in 2017, is what led me down this path as a business owner myself. I focus on helping other business owners continually stay in front of people & prospects with digital marketing, create websites that get leads with great engagement, and produce video content that are meant for the digital era we're in.
When I'm not creating, you can find me hanging out with my incredible family on our front lawn or on my OneWheel around the big city of Owasso, OK.
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