If today was January 1, 2023.

If today is January 1, 2023 how do you feel about your website? Well, it’s not really 2023 yet but what if it was? I worked recently with The Pennant restaurant team on reworking their messaging and home page “presentation.” It wasn’t because their first impression was bad, but a lot has changed since they…

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Small Business Website Must Haves

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There are several key things every small business website must have to be successful. I’m going to break down the top 5 must haves, to keep it short and simple! A good logo for your small business You have such a short amount of time to make a great first impression with your website, if…

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Where should your call to action be on your website?

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Most businesses almost hide what they want people to do on their site. If you knew someone was on your site for 1 minute and 38 seconds would you have your site designed differently? (By the way, that is the averages I typically see when diving into google analytics). There is an art to making…

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What are you doing with your email list?

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I got to hear Brad Parscale (another Shawnee heights grad #respect) at an event say the number one way to reach prospects is either through texting or with email drips. And he said that in 2019 as the campaign manager for President Trump.  Think about that, they’ve spent millions of dollars in advertising online not…

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