Monday Morning Website Tips

Tulsa Video Production – 4 key areas to a great video

marcus-monday

Another Monday Morning Website Tip by Marcus Rangel

Did you know the team you choose to work on your Tulsa video production can really make or break your brand image?

We’re going to look at the 4 key areas that make go into a great Tulsa video production.

  • The Story. This is the most important part of any video because it will either capture or repel the person watching your video. Making sure your story is compelling by asking you the right questions is so important when choosing a team to create your video.
  • The first 5-10 seconds of a video. We live in a scroll fast generation of prospects so you have to have the right music, tone, and punch in that first 5-10 seconds to keep people watching your video.
  • The thumbnail, yes the thumbnail of your video. Did you know that this is often the most overlooked small detail that goes into a video project but is also the make or break image that determines if someone clicks on your video to watch it?
  • The music. Music is the first thing IMC starts with in any video project because if you don’t have the right music under the story of the video, the video won’t matter.

Ready for some examples that we think include some pretty amazing drone, music, and storytelling? Watch some of the videos below and click here to learn more about our Tulsa Video Production for small businesses..




Marcus

About Marcus Rangel

I've been working with small businesses owners to craft not only beautiful custom websites, but clear, clever and concise messages to reach their prospects since 2005.

I officially hung up my "corporate cleats" to be an entrepreneur and small business owner in the summer of 2020. IMC, which started as a side hustle early in the mornings before the sun was even up in 2017, is what led me down this path as a small business owner myself. I focus on helping other small business owners continually stay in front of people & prospects with email marketing, create websites that generate leads with great engagement, and produce video content that are meant for the digital era we're in.

When I'm not creating, you can find me hanging out with my incredible family on our front lawn or on my OneWheel around the big city of Owasso, OK.

Does your website need help?

What Would I Change on Your Website?
Request your Free Video Review.

Check out my other posts

IMC Awarded 2026 Cinematography Video of the Year by Pro MovieMaker Magazine

I had never been to Wyoming until the summer of 2025… and I can’t believe it took that long! I got the great chance to work with a 3rd generation ranch owner, Andy Stellpflug, to help share his family’s legacy of their ranching operation that’s been around since 1913. Now I did get to experience pretty much every type of weather when I was up there including rain, breathtaking sunrises, strong winds, and quiet sunsets. But all of that led to a video that I was really proud to submit to the 2026 Pro Movie Maker Filmmaker of the Year Awards. I just got word today that it won, making IMC a two time winner! I had previously won in 2023 for the drone work…

Where to Place a Message From the Owner on Your Website

Your website’s most visited page is… you guessed it, your homepage! That’s why I always recommend having a “message from the owner/founder” on the homepage. It immediately humanizes your brand for the website visitor and puts a face to your company. It also leads your website visitor to the about us page (most likely your second most visited page) if worded and done right. What your message should contain: Here are three website examples that I’ve designed and launched recently in 2026 that feature a “Message from the owner” for you to check out! https://walkermasonryinc.com/ https://dupreefarms.com/ https://steep.marketing/

Super Navigation Upgrade to Your Website

One of the biggest improvements you can make to your existing website is your navigation. The standard “dropdown” is great, but upgrading to a well designed navigation dropdown – or super navigation is really a showstopper. Think about it this way, if a new website visitor is choosing in 5 seconds or less if they want to stay on your website, showcasing your navigation is a great way to stop them in their tracks to want to look around longer. Check out these examples of 3 sites that IMC built these on recently. Tampa Bay Wealth Management Shorthorn Cattle Association Chavez Restoration